Digital Communication by Edouard

The purpose of Rock The Job is to provide tools and advice that will help students to manage their online presence in order to enhance their “employability”.  It is true that most job seekers these days are also heavy social media users.  Employers are aware of this and checking the online activity of job candidates has become a common practice. However, social networkers may not be conscious of it or, if they are, they may not realize the impact that their online activity could have on their career. That is why Robert Dempsey, CEO of Atlantic Dominion Solutions, and Nick Pettit, co-founder and lead designer at Done21, combined their skills and experience to create Rockthejob.com. This website, in the form of a blog, delivers advices and best practices on the topic through short videos (average of 4 minutes) directed by Robert, Nick and guests.

For now, there are 9 online videos and I wanted to share my thoughts on one of the discussed topics:

Online vs. Offline ID

Episode #2 of Rock the Job reports that:

• 53% of employees said that their social networking pages are none of their employer’s business.
• 40% of business executives disagree that what you put on your social network profile should be only yours.

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